From industry insights, innovative ideas, and digital news dissected, you'll find a stream of marketing wisdom through our blog!
Discover how eco-conscious customers are reshaping shopping habits. Learn key strategies for engaging green customers by emphasising sustainability, transparency, and ethical practices.
Read more: Understanding the eco-conscious customer
Revolutionise your e-commerce emails with personalisation at scale. Learn key strategies and practical steps to boost engagement and conversion rates.
Read more: How to achieve email personalisation at scale (for e-commerce)
This blog provides you with a toolbox of strategies to help you connect with your customers on a deeper level and drive serious business growth.
Read more: Advanced audience segmentation tactics to drive eCommerce growth
Explore the key differences between templated and bespoke eCommerce platforms to find the best fit for your online business, ensuring optimal scalability, security, and integration.
Read more: Templated vs bespoke eCommerce platform
With a focus on practicality and strategic insight, explore 5 essential email journeys that every eCommerce brand should be implementing right now.
Read more: 5 essential eCommerce email journeys you should be using
We're thrilled to share the latest progress on our journey towards B-Corp certification.
Read more: Our journey to B Corp certification: Progress update
Choosing the right email service provider (ESP) is crucial for effective email marketing. Explore 3 tips to help you select the best ESP for your needs.
Read more: 3 Tips on choosing an email service provider (ESP)
Capturing attention is a marketer's biggest challenge. Animation offers a powerful solution. Find out how you can use animation in your marketing.
Read more: The power of storytelling in animation for marketing
A helpful guide to the purpose and benefits of using an email testing tool. All the information you need to decide whether you should be using an email testing tool for your campaigns.
Read more: Purpose and benefits of email testing tools