Brand Identity.

Brand Identity.

Be consistent. Be distinctive. Be seen.

Brand identity is more than design. It’s how your business presents itself, communicates its values and leaves a lasting impression. At h2o, we work with you to shape an identity that’s distinctive, relevant and built to support your wider strategy.

essentra Branding documents

We begin by evaluating your current brand elements including logos, typography, colour palette and asset usage. We look at how consistently these are applied and how effectively they reflect your positioning. Whether you’re evolving an existing brand or starting from scratch, we provide clear, insight-led recommendations that are practical and purposeful.
 

A strong identity builds trust and recognition. It creates consistency across every touchpoint and supports deeper brand engagement. We help ensure your brand looks, feels and performs in a way that truly reflects who you are.

Let’s create an identity that fits your ambition. Get started today!

Case Study: Magna Private Healthcare

Magna came to us looking for strategic guidance and a holistic digital strategy in order to maximise growth. We started with an audit, refreshing their branding and messaging before developing a comprehensive digital marketing strategy.

The review highlighted:

  • A bland creative identity and website design which did not align with their premium offering
  • Unclear messaging which didn’t resonate or set them apart from their competitors
  • No presence across key digital channels

The plan of action:

  • A brand refresh and enhancement, leveraging their existing framework to deliver a more premium feel
  • A new sleek, modern website with lead generation points and impactful messaging
  • A comprehensive digital and content strategy

Read the full case study.

FAQs

Do I need a full rebrand?

Not necessarily. Sometimes a few well-judged tweaks can make a big impact. We assess what’s working and recommend changes based on your goals and audience.

Will I get new brand assets?

We don’t create branded assets like templates or guidelines by default, but we can provide recommendations or work with you to develop them as part of a follow-on project.

Is this just visual identity or also tone of voice?

While the focus is on visuals, we also consider how your identity aligns with your messaging. We often recommend working on both in tandem.

Can you help us implement changes?

Absolutely. Whether you need creative design, web development or content support, we can help roll out your refreshed identity across every touchpoint.